<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0"><channel><title><![CDATA[Seth Said What? Substack]]></title><description><![CDATA[A brother-sister duo making sense of Seth Godin’s ideas - one short, curious riff at a time.]]></description><link>https://www.sethsaidwhat.com</link><image><url>https://substackcdn.com/image/fetch/$s_!BkYO!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fedb12548-e7e7-4f2e-afef-0bfef2fdff7c_1280x1280.png</url><title>Seth Said What? Substack</title><link>https://www.sethsaidwhat.com</link></image><generator>Substack</generator><lastBuildDate>Tue, 21 Apr 2026 07:58:48 GMT</lastBuildDate><atom:link href="https://www.sethsaidwhat.com/feed" rel="self" type="application/rss+xml"/><copyright><![CDATA[The Ready Network]]></copyright><language><![CDATA[en]]></language><webMaster><![CDATA[info@thereadynetwork.com]]></webMaster><itunes:owner><itunes:email><![CDATA[info@thereadynetwork.com]]></itunes:email><itunes:name><![CDATA[The Ready Network]]></itunes:name></itunes:owner><itunes:author><![CDATA[The Ready Network]]></itunes:author><googleplay:owner><![CDATA[info@thereadynetwork.com]]></googleplay:owner><googleplay:email><![CDATA[info@thereadynetwork.com]]></googleplay:email><googleplay:author><![CDATA[The Ready Network]]></googleplay:author><itunes:block><![CDATA[Yes]]></itunes:block><item><title><![CDATA[The Art of Being Seen: Building Trust and Connection with Clients]]></title><description><![CDATA[A chat with David Whiting on his favorite Seth Godin blog to date.]]></description><link>https://www.sethsaidwhat.com/p/the-art-of-being-seen-building-trust</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/the-art-of-being-seen-building-trust</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Thu, 13 Nov 2025 22:17:43 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/178828871/4a00ff670dc4638f957f27f910faa5f8.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>In this episode, Holly and Daniel catch up after a short hiatus and introduce a guest on today&#8217;s podcast - David Whiting, VP at <a href="https://www.generosityos.com/">GenerosityOS</a> and Senior Consultant at <a href="https://www.leadingsmart.com/">LeadingSmart</a>. </p><p>They dive into Seth Godin&#8217;s impactful blog post &#8216;<a href="https://seths.blog/2025/10/900000-vs-9/">900,000 vs 9</a>&#8217;, which highlights the importance of making people feel seen and understood over having expertise. </p><p>David shares his perspectives from over 25 years in ministry and consulting, emphasizing the value of personal connection in both pastoral and professional settings. </p><p>The episode concludes with actionable advice for listeners on how to genuinely connect with others in their daily interactions.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/subscribe?"><span>Subscribe now</span></a></p><p>00:00 Introduction and Catching Up</p><p>00:30 Inaugurating David Whiting</p><p>01:52 David&#8217;s Background and Ministry</p><p>03:01 Seth Godin&#8217;s Blog Post Discussion</p><p>03:55 Application of Seth&#8217;s Blog to Ministry</p><p>06:13 Trust and Client Relationships</p><p>09:17 Final Thoughts and Takeaways</p><p>10:53 Closing Remarks and Call to Action</p>]]></content:encoded></item><item><title><![CDATA[Safe Spaces for Dangerous Ideas: Innovating with Confidence]]></title><description><![CDATA[Today we reflect on how to cultivate a culture of fearlessness in creativity and leadership.]]></description><link>https://www.sethsaidwhat.com/p/safe-spaces-for-dangerous-ideas-innovating</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/safe-spaces-for-dangerous-ideas-innovating</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Fri, 24 Oct 2025 19:49:31 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/177037802/fd68a3d42dd4fdff4873fd795d29b77a.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>In this episode, we discuss today&#8217;s article from Seth called &#8216;<a href="https://seths.blog/2025/10/on-making-it-worse/">On Making It Worse</a>,&#8217; which challenges us to consider how someone with more skill and dedication could improve the current work we&#8217;re doing. We talk about personal experiences of job transitions and the importance of taking bold actions and making improvements despite fear. That got Holly on her soapbox of cultivating healthy workplace cultures rather than cultures of fear and practical steps to audit one&#8217;s work and life for continuous improvement. We hope you&#8217;re encouraged to embrace creative possibilities, take actionable steps towards personal and professional growth, and reflect on the value of having the courage to make changes. Let&#8217;s go!</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/subscribe?"><span>Subscribe now</span></a></p><p>00:00 Introduction and Podcast Anecdote</p><p>01:02 Reading and Discussing &#8216;Making it Worse&#8217;</p><p>03:37 Career Transitions and Reflections</p><p>05:55 Seth&#8217;s Challenge and Personal Growth</p><p>07:56 Inspirational Stories and Practical Advice</p><p>18:35 Concluding Thoughts and Upcoming Plans</p>]]></content:encoded></item><item><title><![CDATA[What If We Lived Each Day as our Last?]]></title><description><![CDATA[An invitation from Seth Godin to invent the future.]]></description><link>https://www.sethsaidwhat.com/p/what-if-we-lived-each-day-as-our</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/what-if-we-lived-each-day-as-our</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Thu, 23 Oct 2025 20:01:55 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/176953945/87661efe3e55a1035a67fef1d6dd726a.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>Daniel wasn&#8217;t able to make it today, so you&#8217;ve got me, Holly! I tried calling a couple folks who were all tied up, so I thought I&#8217;d talk to the camera myself today. </p><p><a href="https://seths.blog/2025/10/the-future/">Today&#8217;s article from Seth</a> invites us to spend our time and energy on inventing the future rather than worrying about the now. </p><p>What does inventing the future look like for you? </p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/p/what-if-we-lived-each-day-as-our/comments&quot;,&quot;text&quot;:&quot;Leave a comment&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/p/what-if-we-lived-each-day-as-our/comments"><span>Leave a comment</span></a></p><p>P.S. It cut me off at the end because I accidentally hit my keyboard, sorry! </p>]]></content:encoded></item><item><title><![CDATA[You Can Finish Every Task & Still Miss The Point]]></title><description><![CDATA[A random episode where we explore tasks, outcomes, kangaroos, and emo music. You just gotta listen to understand.]]></description><link>https://www.sethsaidwhat.com/p/you-can-finish-every-task-and-still</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/you-can-finish-every-task-and-still</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Wed, 22 Oct 2025 19:14:04 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/176853531/49136dad6b7ab514b6d515ac45270103.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>In this episode, Daniel starts off by asking Holly to describe a hilarious video of a kangaroo startled by a Halloween motion sensor ghost decoration&#8230;.you just gotta watch it for yourself.</p><div class="native-video-embed" data-component-name="VideoPlaceholder" data-attrs="{&quot;mediaUploadId&quot;:&quot;97a75cd4-d323-4213-954e-d805691945fd&quot;,&quot;duration&quot;:null}"></div><p>Did you think this was as funny as Daniel thought it was??? </p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/p/you-can-finish-every-task-and-still/comments&quot;,&quot;text&quot;:&quot;Leave a comment&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/p/you-can-finish-every-task-and-still/comments"><span>Leave a comment</span></a></p><p></p><p>We then get back to the regularly scheduled program of reflecting on <a href="https://seths.blog/2025/10/outcomes-and-tasks/">today&#8217;s blog article from Seth on tasks vs outcomes.</a> We talked quite a bit about productivity, discussing the importance of focusing on outcomes over getting lost in tasks. We were inspired to recalibrate efforts to ensure tasks align with desired results, sharing insights from a coaching call about managing time and direct reports effectively.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/subscribe?"><span>Subscribe now</span></a></p><p>00:00 Introduction and Video Setup</p><p>00:18 Hilarious Kangaroo Encounter</p><p>03:01 Nostalgic Memories and Emo Music</p><p>05:09 Golden Cookie: Outcomes vs. Tasks</p><p>11:12 Conclusion and Kangaroo Video</p>]]></content:encoded></item><item><title><![CDATA["Who's It For?" The Question Seth Godin Keeps Bringing Us Back To]]></title><description><![CDATA[Who's it for and what's it for? The two questions that sum up the heard of Seth Godin's work.]]></description><link>https://www.sethsaidwhat.com/p/whos-it-for-the-question-seth-godin</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/whos-it-for-the-question-seth-godin</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Wed, 22 Oct 2025 00:39:57 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/176783244/8bb9be2237e96c4e3d665eb2ee1abb96.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>Happy Tuesday that feels like a Monday (at least to Holly)! Today we&#8217;re diving into Seth Godin&#8217;s thoughts on strategy that makes us question everything. Today, we&#8217;re riffing on Seth&#8217;s quintessential questions: &#8216;Who&#8217;s it for, and what&#8217;s it for?&#8217; as we explore the overwhelming potential of doing too much. Success is as much about what you don&#8217;t do.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/subscribe?"><span>Subscribe now</span></a></p><p>00:00 Morning Greetings and Monday Confusion</p><p>00:23 Discussing Seth&#8217;s Article</p><p>03:00 The Value of YouTube for Different Audiences</p><p>05:51 Podcast Metrics and Platform Choices</p><p>11:04 Practical Advice and Focus</p><p>15:51 Get Mom Ready Live Event</p>]]></content:encoded></item><item><title><![CDATA[Exploring Fermi's Paradox, Our Digital Echo Chambers, & Coffee (Because It's Friday)]]></title><description><![CDATA[Buckle your seat belt! This episode covers the rise and fall of civilization...and coffee. It's a wild one.]]></description><link>https://www.sethsaidwhat.com/p/exploring-fermis-paradox-our-digital</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/exploring-fermis-paradox-our-digital</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Fri, 17 Oct 2025 18:09:50 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/176437432/f33ee7072dcf3ccc74e3d24046d3e0ff.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>Holly and Daniel kicked off today&#8217;s episode by mentioning that Daniel is selling his house in Chattanooga (<a href="https://www.zillow.com/homedetails/687-Ladd-Ave-Chattanooga-TN-37405/192055908_zpid/?utm_campaign=iosappmessage&amp;utm_medium=referral&amp;utm_source=txtshare">check it out and share it here</a>!).</p><p><strong>The Fermi Paradox and Social Media</strong></p><p>The conversation took a philosophical turn as Holly introduced &#8220;Fermi&#8217;s Law,&#8221; inspired by <a href="https://seths.blog/2025/10/fermis-law/">Seth Godin&#8217;s blog post today</a>. Daniel pondered the broader implications of social media on society. They discussed the echo chambers it creates, where people consume only like-minded content. We both agree on the significance of seeking diverse perspectives to avoid getting trapped in one&#8217;s comfort zone.</p><p><strong>Echo Chambers and Algorithmic Influence</strong></p><p>Holly elaborated on the influence of algorithms, suggesting discernment when absorbing content. In an era where our online experiences are meticulously curated, she advocated for cross-checking information with varied sources to cultivate a well-rounded understanding.</p><p><strong>Power and Responsibility: The Spider-Man Connection</strong></p><p>Daniel reminded us of Spider-Man&#8217;s iconic line, &#8220;With great power comes great responsibility.&#8221; As technology evolves, he posed the essential question of whether humanity is ready to handle these capabilities responsibly.</p><p><strong>From Deep Thoughts to Daily Brews</strong></p><p>Breaking from intellectual discussions&#8230;we had quite a few thoughts on coffee today. Daniel show-and-telled his pumpkin chai at a coffee shop, while Holly reminisced about visiting <a href="https://www.thirdplacehtx.com/">Third Place</a> here in Houston today, which epitomizes community and creative collaboration.</p><p>Sooooooo, whether you&#8217;re contemplating the future of civilization or enjoying your favorite seasonal coffee, you&#8217;ll enjoy today&#8217;s conversation of <em>Seth Said What?</em>. </p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/subscribe?"><span>Subscribe now</span></a></p><p>00:00 Introduction and House Listing Announcement</p><p>00:34 Funny Anecdotes and Curtain Critiques</p><p>01:32 Fermi&#8217;s Paradox and Social Media Impact</p><p>03:59 Echo Chambers and Social Media Algorithms</p><p>06:35 Deep Thoughts on AI and Responsibility</p><p>07:30 Coffee Shop Talk and Business Ideas</p><p>12:18 Conclusion and Final Thoughts</p>]]></content:encoded></item><item><title><![CDATA[From Complexity to Clarity: Dropping the Decimal]]></title><description><![CDATA[Does every decimal really count or is it useless information?]]></description><link>https://www.sethsaidwhat.com/p/from-complexity-to-clarity-dropping</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/from-complexity-to-clarity-dropping</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Thu, 16 Oct 2025 18:37:58 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/176351854/267a430951d7cd05f392e72d9a6d7861.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>Hey folks! In today&#8217;s episode, we had an adorable cameo from Scraps, Holly&#8217;s 14-year-old dog, and dive into a hilarious morning revolving around stuffed animal puppets and Holly&#8217;s toddler, Iris. We then shift gears to discuss Seths&#8217; blog, &#8216;<a href="https://seths.blog/2025/10/significant-digits/">Significant Digits</a>,&#8217; exploring why extra details, like an oral thermometer reading 98.6 vs. 98, might be unnecessary (except Holly disagrees and says it is VERY necessary to moms of kids&#8230;every decimal counts!). We challenge the idea of over-measuring and emphasize simplifying tasks. Join us as we dissect these concepts, aiming to find the most critical information and make decisions easier.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/subscribe?"><span>Subscribe now</span></a></p><p>00:00 Introduction and Scraps&#8217; Cameo</p><p>00:32 Neighbor&#8217;s Gift and Iris&#8217; Reaction</p><p>02:00 Significant Digits Blog Discussion</p><p>02:19 Thermometer Accuracy and Practical Examples</p><p>05:01 Simplifying Decisions and User Experience</p><p>08:18 Donald Miller and StoryBrand</p><p>10:10 Podcast Wrap-Up and Personal Anecdotes</p>]]></content:encoded></item><item><title><![CDATA[The Other Backpacks - Everyone’s Carrying Something… Perhaps Even the One Ring]]></title><description><![CDATA[Everyone carries weight you can&#8217;t see. The first step toward empathy, and better leadership, is remembering the invisible backpacks all around you.]]></description><link>https://www.sethsaidwhat.com/p/the-other-backpacks-everyones-carrying</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/the-other-backpacks-everyones-carrying</guid><dc:creator><![CDATA[Daniel Hall]]></dc:creator><pubDate>Wed, 15 Oct 2025 21:15:48 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/176273019/4a653311d65ae85ea21ecc8676916dc7.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<h2>The spark</h2><p>Seth&#8217;s short post, <em>&#8220;<a href="https://seths.blog/2025/10/the-other-backpacks/">The Other Backpacks</a>,&#8221;</em> paints a vivid picture:</p><blockquote><p><em>Every hiker is intimately aware of their own backpack&#8212;how it fits, what&#8217;s inside, what&#8217;s heavy, what&#8217;s rubbing them raw. But they probably couldn&#8217;t tell you much about anyone else&#8217;s backpack, except that everyone has one. That&#8217;s the first step toward empathy: realizing that everyone else has a backpack, and it&#8217;s different from yours.</em></p></blockquote><p>Simple. True. Transformative.</p><p>&#8212;</p><h2>Holly&#8217;s take (on the road from Houston)</h2><p>Driving past <a href="https://hobbitcafehtx.com/">The Hobbit Caf&#233;</a>&#8212;yes, the Tolkien&#8209;themed one with Reubens fit for the Shire&#8212;Holly was reminded how every great story is about a journey. And every journey involves carrying what matters most.</p><p>At work, we obsess over our own backpacks: our responsibilities, goals, frustrations, and the weight that digs into our shoulders. But we rarely pause to wonder what others are hauling.</p><p>Holly connected this to her recent leadership sessions with a Houston&#8209;based company whose culture thrives even in an unglamorous industry. There, she teaches managers to think of development plans as <strong>backpacks</strong>&#8212;each team member needs one, packed intentionally with the tools and experiences that will help them grow. Leaders help people pack well.</p><p>Whether you&#8217;re climbing a ladder or scaling a rock wall, you carry what you&#8217;ve chosen. And you carry it differently than the person beside you.</p><p>&#8212;</p><h2>Daniel&#8217;s reflection</h2><p>The line that sticks: <em>&#8220;They know which straps are digging into their skin.&#8221;</em><br>We all have spots that rub raw&#8212;wounds, fears, grief, or invisible stress. Empathy begins when we assume those spots exist, even when they don&#8217;t show.</p><p>I think of interactions that felt cold or clipped. My first instinct was judgment; my second, empathy. Maybe they were just managing a heavier load that day.</p><p>&#8212;</p><h2>The playbook: Building empathetic awareness</h2><ol><li><p><strong>Notice the weight.</strong> Assume everyone you meet is carrying something heavy, even if they smile.</p></li><li><p><strong>Lighten their load.</strong> Ask one genuine question today: <em>&#8220;What&#8217;s been hardest for you lately?&#8221;</em> Then actually listen.</p></li><li><p><strong>Share what&#8217;s in yours.</strong> Vulnerability multiplies empathy. Model it first.</p></li><li><p><strong>Pack with intention.</strong> Review what&#8217;s in your own backpack this season&#8212;skills, habits, hurts, hopes. Keep what&#8217;s useful; offload what isn&#8217;t.</p></li><li><p><strong>Equip others.</strong> If you lead, help your team pack better: development plans, honest feedback, clear goals.</p></li></ol><p>&#8212;</p><h2>Try this this week</h2><ul><li><p>Pick one person whose backpack you&#8217;ve overlooked.</p></li><li><p>Imagine what might be inside&#8212;responsibilities, stress, fears&#8212;and let that soften your tone.</p></li><li><p>Ask a question that gives them space to share, not defend.</p></li></ul><p>&#8212;</p><h2>Why it matters</h2><p>Empathy isn&#8217;t soft&#8212;it&#8217;s strategic. Teams move faster when they trust each other. Leaders earn loyalty when they care enough to notice the unseen weight. And relationships deepen when we remember: everyone&#8217;s backpack looks different, but everyone&#8217;s carrying something.</p><p>&#8212;</p><h2>Your turn</h2><p>Whose backpack have you ignored lately? What could change if you paused long enough to notice it? Share your reflections below so we can learn&#8212;and lighten the load&#8212;together.</p>]]></content:encoded></item><item><title><![CDATA[The Intersection of Good & Bad Ideas: A Journey to Innovation]]></title><description><![CDATA[How the journey to great ideas requires a different way of looking at bad ideas.]]></description><link>https://www.sethsaidwhat.com/p/the-intersection-of-good-and-bad</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/the-intersection-of-good-and-bad</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Tue, 14 Oct 2025 21:38:49 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/176181857/6e975693815173e842d7e0fb7db270da.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>Per usual, we learned a new word from <a href="https://seths.blog/2025/10/toward-obvious/">Seth&#8217;s article today</a> - stepwise! Today we talk about making it &#8216;big&#8217; requires respecting the stepwise process We break down why skipping steps rarely works and why building something great is all about creating the right conditions. </p><p>From sharing relatable client stories to distinguishing good, bad, and great ideas, this episode is a gold mine for anyone on the entrepreneurial path. Plus, don&#8217;t miss out on our practical tips for making your projects seem inevitable.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/subscribe?"><span>Subscribe now</span></a></p><p></p><p>00:00 Introduction and Golden Cookie</p><p>00:16 Understanding the Obvious</p><p>01:13 Stepwise Process and Personal Anecdotes</p><p>03:44 Building a Community and Leveraging Networks</p><p>07:10 Innovative Ideas and Venn Diagrams</p><p>09:54 Practical Steps and Final Thoughts</p>]]></content:encoded></item><item><title><![CDATA[The Power of AI: Enhancing Creativity and Engagement]]></title><description><![CDATA[The ability to utilize AI effectively has become crucial for personal and professional growth.]]></description><link>https://www.sethsaidwhat.com/p/the-power-of-ai-enhancing-creativity</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/the-power-of-ai-enhancing-creativity</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Mon, 13 Oct 2025 21:28:40 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/176082547/ffe195e16da7046d0abaf98b26e92924.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>Happy Monday, everyone! Today, we dive into a mixed bag of topics. Daniel raved about the latest &#8216;Tron&#8217; movie before we dove into <a href="https://seths.blog/2025/10/two-useful-ai-tactics/">today&#8217;s blog article from Seth on AI</a>. Seth gives us two tips but Daniel expands it into three to tune in for that. </p><p>In today&#8217;s fast-paced digital world, the ability to utilize AI effectively has become crucial for personal and professional growth. Here are the tips Seth and Daniel give us today:</p><ol><li><p><strong>Create Your AI Companion Brief</strong></p></li></ol><p>One of the key strategies we discussed was the creation of an AI companion brief. This involves compiling a document that details who you are, your learning style, your expertise, and more. This document should be as exhaustive as possible, including any personality assessments or frameworks you align with, such as Strengths Finder or the Enneagram.</p><p>The purpose of this brief is to provide AI models, like chatbots, with a rich context of who you are and how you wish to engage. By doing this, you allow the AI to mirror back valuable insights during times of doubt or uncertainty, anchoring you back to your core mission and values. Holly shares a practical example of how she uses her AI thought partner with this. </p><ol start="2"><li><p><strong>Verified Facts: Trust but Verify</strong></p></li></ol><p>While AI can be a powerful tool, it&#8217;s crucial to approach it critically, especially when relying on it for factual information. As discussed in our session, phrases like &#8220;that can&#8217;t be right, please double-check and offer sources&#8221; can be instrumental to ensure the accuracy of data provided by AI.</p><p>AI doesn&#8217;t have feelings, but it&#8217;s essential to be skeptical to safeguard your projects. Verify the facts AI presents, especially in situations where the information acts as a foundation for decision-making. Remember, while AI can suggest ideas, always cross-reference with established and reliable sources. Holly shares a story about how ChatGPT has been incorrect with numbers and making up fake content. </p><ol start="3"><li><p><strong>Changing the Way We Interact with AI</strong></p></li></ol><p>The transition from viewing AI as a mere tool to considering it a partner is significant. Unlike traditional search engines, AI thrives on detailed instructions and context. Engaging with AI in a conversational manner, where you provide it with comprehensive tasks and questions, can lead to more meaningful outcomes.</p><p>This paradigm shift is similar to how we interact with peers who offer expertise and insights. When AI models are treated as partners - given rich context and challenged with thoughtful engagement - they can yield results that go beyond mere data retrieval to enriched creative collaboration.</p><p>Understanding how AI can effectively support our journey can lead to significant breakthroughs, both in ideas and practical outcomes. Let&#8217;s continue exploring and pushing boundaries, making AI a cornerstone of our daily routine.</p><p><strong>Share your feedback! </strong></p><p>Have these strategies been helpful to you? How has creating an AI companion brief impacted your workflow? Share your thoughts and let us know in the comments. Let&#8217;s foster a community where we maximize AI&#8217;s potential together.</p><p>Stay innovative!</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/p/the-power-of-ai-enhancing-creativity/comments&quot;,&quot;text&quot;:&quot;Leave a comment&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/p/the-power-of-ai-enhancing-creativity/comments"><span>Leave a comment</span></a></p><p>00:00 Introduction and Greetings</p><p>00:56 Tron Movie Review</p><p>04:41 AI Tactics Overview</p><p>04:57 Practical AI Advice</p><p>08:48 Personal AI Experiences</p><p>18:37 Conclusion and Recap</p>]]></content:encoded></item><item><title><![CDATA[Why I'm Applying to Seth Godin's FeMBA Program]]></title><description><![CDATA[I share a few thoughts on why I want to join the program and make a ruckus with like-minded leaders.]]></description><link>https://www.sethsaidwhat.com/p/why-im-applying-to-seth-godins-femba</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/why-im-applying-to-seth-godins-femba</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Fri, 10 Oct 2025 21:42:23 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/175838844/dd661070f0826492bade00f45916feed.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>As you may have heard in today&#8217;s episode of <em><a href="https://www.sethsaidwhat.com/p/the-power-of-cohorts-journeying-together">Seth Said What?</a></em>, Daniel and I shared that Seth advertised the opening of his next FeMBA cohort. In this video, I share why I&#8217;m applying for this cohort: </p><ul><li><p>I&#8217;m <strong>Holly Tate</strong>, founder of <strong>The Ready Network</strong>, where we help growth-minded leaders move from chaos to clarity through frameworks, coaching, and community.</p></li><li><p>I believe too many people stall or burn out because fear leads instead of principle &#8212; and I want to change that.</p></li><li><p>My vision is to make <strong>&#8220;Ready&#8221; a movement</strong> &#8212; helping people see that being ready isn&#8217;t a feeling, it&#8217;s a framework for leading and living with intention.</p></li><li><p>The hardest part is <strong>scaling depth</strong> &#8212; reaching more people without losing the soul and transformation at the heart of the work.</p></li><li><p>I&#8217;m here to learn from and contribute to a community that builds meaningful movements &#8212; work that spreads ideas without losing humanity.</p></li></ul><p>If you&#8217;re a female leader who wants to be challenged by like-minded leaders, you should apply, too! <a href="https://seths.blog/femba2faq/">You can do that here.</a></p>]]></content:encoded></item><item><title><![CDATA[The Power of Cohorts: Journeying Together for Impact]]></title><description><![CDATA[Sharing our journeys with each other can change the arc of our work and our lives.]]></description><link>https://www.sethsaidwhat.com/p/the-power-of-cohorts-journeying-together</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/the-power-of-cohorts-journeying-together</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Fri, 10 Oct 2025 21:09:51 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/175837224/1211293ec61ded6df27b73bd069192e6.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>Happy Friday! <a href="https://seths.blog/2025/10/finding-your-cohort/">Seth inspires us today</a> to think about the power of cohorts, community, and the power of bringing people together to build something bigger than ourselves - like our <em>Seth Said What?</em> tribe! </p><p>Holly shares her passion for facilitating groups and her initiative to connect female nonprofit leaders, while Daniel discusses his feelings of FOMO from a recent hackathon. We explore how the internet connects us and encourage listeners to start their own cohorts. Shout out to our active listener, Dale Doman, for keeping the conversation lively in our comments sections!</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/subscribe?"><span>Subscribe now</span></a></p><p>00:00 Introduction and Greetings</p><p>00:08 Discussion on Amazon Prime Day</p><p>00:48 The Importance of Cohorts</p><p>01:37 AI and Content Filtering</p><p>03:39 Facilitating Groups and Cohorts</p><p>06:22 Hackathon Experience</p><p>12:42 Practical Applications and Encouragement</p><p>14:24 Shoutouts and Conclusion</p>]]></content:encoded></item><item><title><![CDATA[Redefining the Bucket: Finding Happiness in a Size That Fits]]></title><description><![CDATA[Redefining what 'enough' looks like in our lives and actively making choices that align with that vision.]]></description><link>https://www.sethsaidwhat.com/p/redefining-the-bucket-finding-happiness</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/redefining-the-bucket-finding-happiness</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Thu, 09 Oct 2025 16:55:42 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/175727818/12d8acd07e673f778833637c837663e1.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>The main topic today: bucket sizing and how it relates to happiness inspired by Seth&#8217;s blog today called <a href="https://seths.blog/2025/10/bucket-size/">Bucket Sized</a>. We discussed how we were fortunate enough to literally experience what it&#8217;s like to have a smaller plate by serving overseas when we were younger to realize how much we have here in the U.S. Those international experiences helped us put life in perspective as young kids. </p><p>Holly shared her gratitude for the size of her bucket this week and in this season of entrepreneurship but that all starts with taking the time and doing the work to identify what you want your bucket to look like. </p><p>We wrapped up with a practical next step: redefine your bucket and figure out what truly matters to you. </p><p>A huge thanks to Kyle Carline for inspiring us to end on a practical note. Share your bucket thoughts in the comments.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/p/redefining-the-bucket-finding-happiness/comments&quot;,&quot;text&quot;:&quot;Leave a comment&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/p/redefining-the-bucket-finding-happiness/comments"><span>Leave a comment</span></a></p><p>00:00 Introduction and Technical Issues</p><p>00:05 Reflecting on Video Views</p><p>00:35 Awkward Video Moments</p><p>00:50 Today&#8217;s Short and Sweet Topic</p><p>00:59 Understanding Bucket Size</p><p>01:35 Personal Anecdotes and Reflections</p><p>05:00 Gratitude and Career Reflections</p><p>08:17 Concluding Thoughts and Advice</p>]]></content:encoded></item><item><title><![CDATA[Unsolvable? Or Just Uncomfortable | Translating Change So People Can Say Yes ]]></title><description><![CDATA[Most &#8220;unsolvable&#8221; problems have solutions&#8212;we just don&#8217;t like the trade&#8209;offs. The work is naming the cost, lowering the barrier, and helping people say yes to change.]]></description><link>https://www.sethsaidwhat.com/p/unsolvable-or-just-uncomfortable</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/unsolvable-or-just-uncomfortable</guid><dc:creator><![CDATA[Daniel Hall]]></dc:creator><pubDate>Wed, 08 Oct 2025 14:30:42 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/175619539/22d4b351becc5fd928e5017df2cd3216.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<h2>The Spark</h2><p><a href="https://seths.blog/2025/10/unsolvable/">Seth&#8217;s post, </a><strong><a href="https://seths.blog/2025/10/unsolvable/">&#8220;Unsolvable,</a>&#8221;</strong> makes a sharp distinction:</p><blockquote><p>A situation without a solution isn&#8217;t a problem, it&#8217;s a circumstance to live with. But most problems <em>do</em> have solutions. We just don&#8217;t like them because they&#8217;re hard, risky, or costly. Calling them &#8220;unsolvable&#8221; is tempting, but worse is pretending the problem doesn&#8217;t matter.</p></blockquote><p>In other words: stop hand&#8209;waving. If it matters, get honest about the price of progress.</p><p>&#8212;</p><h2>Holly&#8217;s take (on the go)</h2><p>We default to familiar patterns and call it wisdom. But real creativity asks, <em>&#8220;What would it look like another way - using our time, energy, and resources differently?&#8221;</em> Most people aren&#8217;t anti&#8209;solution; they&#8217;re anti&#8209;discomfort. Creative answers usually come bundled with pain, trade&#8209;offs, or opportunity cost. The job isn&#8217;t to wish that away, but to make the path bearable&#8230; and clear.</p><p>&#8212;</p><h2>Daniel&#8217;s reflection</h2><p>Talking with innovators across sectors, a theme keeps popping up: frustration. Systems optimize for the past. Fear, uncertainty, and doubt crowd out the new. Innovators are &#8220;problem solvers,&#8221; but change stalls when everyone else feels unsafe. Choir robes on. We feel this.</p><p>&#8212;</p><h2>The translation gap (why change feels &#8220;unsolvable&#8221; for most people)</h2><ul><li><p><strong>Most folks aren&#8217;t innovators.</strong> Safety &gt; novelty for the majority.</p></li><li><p><strong>Change = loss.</strong> Even good change costs familiarity, status, or control.</p></li><li><p><strong>Bad rollout beats good ideas.</strong> If people can&#8217;t <em>see</em> it, they won&#8217;t <em>do</em> it.</p></li></ul><p>Translation, not genius, is the lever.</p><p>&#8212;</p><h2>A simple playbook for solvable problems that feel impossible</h2><ol><li><p><strong>Name the real problem + price.</strong> Write one line each: <em>Problem / Proposed Solution / True Cost (time, money, comfort).</em> If you can&#8217;t name the cost, you&#8217;re not ready.</p></li><li><p><strong>Lower the barrier.</strong> Shrink the first step to something anyone can do in 10 minutes. Make the default path the helpful path.</p></li><li><p><strong>Translate in plain language.</strong> No jargon. Say what will change for <em>whom</em>, by <em>when</em>, and <em>how</em> support works.</p></li><li><p><strong>Pilot with safety.</strong> Pick a small group and promise a blameless retro. Success = learning, not perfection.</p></li><li><p><strong>Stack tiny wins.</strong> Report weekly: <em>What we tried / What we learned / What we&#8217;ll try next.</em> Momentum is a change management tool.</p></li></ol><p>&#8212;</p><h2>Try this this week</h2><ul><li><p><strong>Reframe one &#8220;unsolvable.&#8221;</strong> Write two versions: &#8220;Why this is impossible&#8221; &#8594; &#8220;What we&#8217;ll trade to make it possible.&#8221;</p></li><li><p><strong>Design a first step.</strong> Ship a 10&#8209;minute experiment and put a date on it.</p></li><li><p><strong>Borrow <a href="https://www.melrobbins.com/book/the-let-them-theory/">Mel Robbins&#8217; &#8220;Let Them</a> / Let Me.&#8221;</strong> Let others do what they&#8217;ll do; decide what <em>you</em> will do in response (your beliefs, boundaries, and next action).</p></li></ul><p>&#8212;</p><h2>Why it matters</h2><p>Calling problems &#8220;unsolvable&#8221; is a way to keep our comfort, but at what cost? Solving them&#8212;openly, with trade&#8209;offs on the table&#8212;is how we build better teams, better products, and a better life.</p><p>&#8212;</p><h2>Your turn</h2><p>What&#8217;s one problem you&#8217;ve labeled &#8220;unsolvable&#8221; in your world? What trade&#8209;off would make it solvable, and what&#8217;s the first, smallest step you&#8217;ll take this week? Drop it in the comments so we can learn together!</p>]]></content:encoded></item><item><title><![CDATA[The Art of Choosing Right: Seth Godin's Challenge to Ask Better Questions]]></title><description><![CDATA[Sometimes we don't need more choices, we just need better questions to help illuminate what path we really want to take.]]></description><link>https://www.sethsaidwhat.com/p/the-art-of-choosing-right-seth-godins</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/the-art-of-choosing-right-seth-godins</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Mon, 06 Oct 2025 23:00:35 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/175473038/de6051a2223cc178e196a6231f33d2bd.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>In this episode, we welcome Holly back, reflect on her recent family trip to Chicago where she was living her &#8220;urban mom dreams.&#8221; Today&#8217;s episode is inspired by Saturday&#8217;s post from Seth on &#8220;<a href="https://seths.blog/2025/10/the-questions-before-the-questions/">The Questions Before the Questions</a>,&#8221; where he challenges us to reflect before making important life choices. </p><p>Through personal anecdotes and examples, we explore the importance of considering multiple paths before making a decision, and how too much choice can actually be a rare moment of freedom. With references to Enneagram, Robinhood, and even some practical tips for staying flexible and thoughtful in your career planning, this episode is a mix of heartfelt reflection and actionable advice from Daniel, Holly, and of course&#8230;Seth (at least in spirit). Don&#8217;t miss out on some extra laughs and useful tips, especially if you&#8217;re pondering a significant life or career change! And join the upcoming READY Framework certification Holly is facilitating over at The Ready Network. <a href="https://www.thereadynetwork.com/certification">Read more and register here.</a></p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/p/the-art-of-choosing-right-seth-godins/comments&quot;,&quot;text&quot;:&quot;Leave a comment&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/p/the-art-of-choosing-right-seth-godins/comments"><span>Leave a comment</span></a></p><p>00:00 Welcome Back and Chicago Adventures</p><p>02:19 Parenting Hacks and Hotel Tips</p><p>02:56 Seth&#8217;s Blog and Thought-Provoking Questions</p><p>05:48 Personal Reflections and Career Paths</p><p>20:22 The Ready Network and Certification</p><p>21:32 Closing Thoughts and Acknowledgements</p>]]></content:encoded></item><item><title><![CDATA[Two Kinds of Confrontations — Win/Lose vs. Facing Fear w/ Kyle Carline]]></title><description><![CDATA[Picking fights to make others lose is easy - and empty. Confronting your own fear is harder - and generative. That&#8217;s where better teams (and better humans) come from.]]></description><link>https://www.sethsaidwhat.com/p/two-kinds-of-confrontations-winlose</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/two-kinds-of-confrontations-winlose</guid><dc:creator><![CDATA[Daniel Hall]]></dc:creator><pubDate>Fri, 03 Oct 2025 20:40:22 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/175225931/492d197e551f4d63f2b45606c5b2f532.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<h2>The spark</h2><p><a href="https://seths.blog/2025/10/two-kinds-of-confrontations/">Seth&#8217;s short post today: </a><strong><a href="https://seths.blog/2025/10/two-kinds-of-confrontations/">&#8220;Two Kinds of Confrontations.&#8221;</a></strong></p><blockquote><p><em>When we win by having someone else lose, we set up a conflict. It&#8217;s clear, direct, but not generative. But when we win by confronting our fear, everyone benefits. Often people who choose to battle others are actually better off looking at their fear instead.&#8221;</em></p></blockquote><p>He&#8217;s contrasting <strong>external conflict</strong> (I beat you) with <strong>internal courage</strong> (I face what scares me). The first produces scoreboards. The second produces growth.</p><p>&#8212;</p><h2>Today&#8217;s guest: Kyle Carline (OneHope)</h2><p>Kyle and I have built, shipped, and occasionally commiserated together for years across digital marketing and advertising. Two fun facts: he&#8217;s a devoted <strong>West Ham United</strong> supporter <em>and</em> an accomplished guitarist&#8212;he even built a custom West Ham guitar and recorded a rock version of their anthem. <a href="https://youtu.be/jNjnnhRopuY?si=3z-g5ms8CPOWgVwN">Here&#8217;s the link his YouTube video!</a> (West Ham marketing team, call this man!)</p><p>&#8212;</p><h2>Our take (highlights from the conversation)</h2><ul><li><p><strong>Win/Lose poisons teams.</strong> We all know the teammate who treats every decision as a zero&#8209;sum contest. Even if they &#8220;win,&#8221; the group loses&#8212;trust drains, creativity shrinks, and people play defense.</p></li><li><p><strong>Fear is the root.</strong> That win/lose posture often masks <strong>insecurity</strong>: fear of not being enough, not being seen, not being in control. Naming the fear is the unlock.</p></li><li><p><strong>&#8220;Everyone benefits?&#8221;</strong> Kyle pushes here: facing fear doesn&#8217;t erase conflict or winners/losers. But it <em>changes the game</em>: we can lose the point yet still gain maturity, respect, and clarity.</p></li><li><p><strong>Connection vs. Separation.</strong> A connected worldview looks for <em>win/win</em>&#8212;or at least <em>learn/win</em>. A separation worldview defaults to self&#8209;protection and self&#8209;promotion (which breeds win/lose). Check out <a href="https://www.amazon.com/Living-Fearless-Exchanging-World-Liberating/dp/0800740297#">Living Fearless by Jamie Winship</a> and <a href="https://www.identityexchange.com/">Identity Exchange</a></p></li><li><p><strong>Short posts, deep cuts.</strong> The smallest &#8220;Godin cookies&#8221; force us to supply the meaning. That discomfort is part of the work.</p></li></ul><p>&#8212;</p><h2>A simple playbook to shift from &#8220;beat them&#8221; to &#8220;face it&#8221;</h2><ol><li><p><strong>Lead with confession.</strong> Start meetings with one sentence naming a fear: <em>&#8220;I&#8217;m worried I don&#8217;t know enough for this stakeholder.&#8221;</em> Confession disarms posturing.</p></li><li><p><strong>Set a shared aim.</strong> Write the team&#8217;s <strong>Objective &amp; Why</strong> in one line. When the aim is visible, opponents become partners.</p></li><li><p><strong>Swap metrics.</strong> For tough work, track <em>trust, learning, and momentum</em> alongside time/budget. Generativity needs different KPIs.</p></li><li><p><strong>Choose curiosity over combat.</strong> If you feel the urge to &#8220;win,&#8221; ask two questions before arguing: <em>&#8220;What am I afraid of?&#8221;</em> and <em>&#8220;What might I be missing?&#8221;</em></p></li><li><p><strong>Debrief without villains.</strong> After conflict, run a blameless retro: <em>What happened? What did we learn? What will we change next time?</em></p></li></ol><p>&#8212;</p><h2>Try this this week</h2><ul><li><p><strong>One fear, out loud:</strong> Share a relevant fear at the start of your next collaboration. Notice how the room changes.</p></li><li><p><strong>One reframed conflict:</strong> Take a current win/lose debate and restate it as a shared problem to explore.</p></li><li><p><strong>One tiny retro:</strong> After your next decision, write two lines: <em>What I did / What I learned.</em></p></li></ul><p>&#8212;</p><h2>Why it matters</h2><p>Score&#8209;keeping makes quick work; <strong>courage</strong> makes <em>good</em> work. Teams that face fear together ship better products, build real trust, and stay in the game longer. That&#8217;s generative leadership.</p><p>&#8212;</p><h2>Your turn</h2><p>Where are you currently stuck in a win/lose frame&#8212;at work, at home, or on your team? What fear might be hiding underneath, and what&#8217;s one step you can take to face it this week? Share in the comments&#8212;let&#8217;s learn from each other.</p>]]></content:encoded></item><item><title><![CDATA[Reciprocity - Commitments That Don’t “Pay Back” (and Why They’re Worth It) w/ Jay Kranda]]></title><description><![CDATA[The work that matters most rarely balances the books. That&#8217;s the point: meaning beats symmetry.]]></description><link>https://www.sethsaidwhat.com/p/reciprocity-commitments-that-dont</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/reciprocity-commitments-that-dont</guid><dc:creator><![CDATA[Daniel Hall]]></dc:creator><pubDate>Thu, 02 Oct 2025 14:59:34 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/175112101/29d58bbaa8f66823d0a1f84a40f44416.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<h2>The spark</h2><p><a href="https://seths.blog/2025/10/reciprocity/">Seth&#8217;s tiny post today is a Godin Cookie</a>: <em>&#8220;Our biggest commitments, the things we are most dedicated to, rarely pay us back in equal measure. That might be the point.&#8221;</em> Short, sharp, and it pulls you into a bigger question: what are you giving yourself to that won&#8217;t ever be &#8220;even&#8221;&#8212;and why is that good?</p><p>&#8212;</p><h2>Today&#8217;s guest: Jay Kranda</h2><p><a href="https://www.jaykranda.com/">Jay Kranda</a> is the Innovative Tech Pastor at Saddleback Church (15+ years) and author of <strong>Online Church Is Not the Answer: Beyond Just Streaming Church to Hybrid Disciple Making</strong> (<a href="https://www.amazon.com/dp/B0DCNH3Y5W?social_share=cm_sw_r_ffobk_cp_ud_dp_7GZ75YPT0V24634FDZNA&amp;bestFormat=true">Audible + Amazon</a>). We first met in Amman, Jordan, helping ministries shift from broadcast to social - so he&#8217;s the perfect voice for a conversation about commitment, community, and the long game.</p><p>&#8212;</p><h2>Our take (highlights from the conversation)</h2><ul><li><p><strong>Meaning &gt; math:</strong> Parenting is the obvious example. The time, money, and emotional load will never &#8220;return&#8221; 1:1. The return <em>is</em> the relationship and the person your child becomes.</p></li><li><p><strong>Commitment clarifies values:</strong> If you only do what pays back immediately, you&#8217;ll optimize for transactions and end up alone with your to&#8209;do list.</p></li><li><p><strong>Reciprocity vs. </strong><em><strong>reciprocal accounting</strong></em><strong>:</strong> <a href="https://www.amazon.com/Influence-Psychology-Persuasion-Robert-Cialdini/dp/006124189X">Cialdini&#8217;s reciprocity</a> (give &#8594; inclined to give back) is real and useful. But Seth&#8217;s point stretches beyond persuasion: some commitments are <em>asymmetrical by design</em>.</p></li><li><p><strong>Faith + friction:</strong> Jay notes that we need the pebble in the shoe&#8212;the reminder that we&#8217;re human and not in control. Asymmetry humbles and forms us.</p></li><li><p><strong>Keep it simple:</strong> Big ideas don&#8217;t need big words. The shortest posts sometimes do the deepest work because they force us to fill in the blanks.</p></li></ul><p>&#8212;</p><h2>A simple playbook for leaders, parents, and makers</h2><ol><li><p><strong>Name your non&#8209;negotiables.</strong> List the 1&#8211;3 commitments you&#8217;ll keep even when there&#8217;s no visible payback (family dinners, mentoring, weekly shipping, Sunday service).</p></li><li><p><strong>Switch your metric.</strong> For these, measure <em>presence, trust, and learning</em>&#8212;not hours, dollars, or likes.</p></li><li><p><strong>Bank visible progress.</strong> Write a two&#8209;line log after each rep: <em>What I did / What I learned.</em> Meaning grows when you notice it. (Super nerdy, but who knows what you might learn!)</p></li><li><p><strong>Practice generous reciprocity.</strong> Use Cialdini&#8217;s principle wisely - give first, follow up humanly - but don&#8217;t confuse persuasion tactics with your life&#8217;s purpose.</p></li><li><p><strong>Design for the long game.</strong> Build rhythms (not heroics): daily touch, weekly review, monthly reflection. Asymmetry becomes sustainable with cadence.</p></li></ol><p>&#8212;</p><h2>Try this this week</h2><ul><li><p><strong>One &#8220;uneven&#8221; yes:</strong> Pick a small, unscored act (help a teammate, read to your kid, volunteer 30 minutes) and do it without tracking.</p></li><li><p><strong>Rewrite one KPI:</strong> Add a &#8220;felt&#8209;meaning&#8221; note to your weekly scorecard. One sentence is enough.</p></li><li><p><strong>Share one story:</strong> Tell your team or family where an asymmetrical commitment produced unexpected joy or growth.</p></li></ul><p>&#8212;</p><h2>Why it matters</h2><p>Transactions are tidy; transformation is not. The best parts of our lives&#8212;family, faith, friendship, craft&#8212;refuse to settle invoices. Choosing them anyway is how we become the people we hoped we&#8217;d be.</p><p>&#8212;</p><h2>Your turn</h2><p>Where are you investing beyond a clean payback&#8212;at home, at work, or in your community? What&#8217;s one commitment you&#8217;ll keep this month <em>even if it never &#8220;balances&#8221;?</em> Drop your story in the comments so we can learn from each other.</p>]]></content:encoded></item><item><title><![CDATA[Convenience Culture: What Are We Trading Away?]]></title><description><![CDATA[Maybe convenience isn't all it's cracked up to be. Or is it?]]></description><link>https://www.sethsaidwhat.com/p/convenience-culture-what-are-we-trading</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/convenience-culture-what-are-we-trading</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Wed, 01 Oct 2025 19:01:46 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/175048766/d61d7783680422b801e8db3f98d94230.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>Hey everyone! It&#8217;s Hump Day, and we&#8217;re diving into the perils of convenience in our latest episode, <a href="https://seths.blog/2025/10/recalculating-the-cost-of-convenience/">inspired by today&#8217;s blog by Seth</a>. Today, we recalibrate the cost of convenience, from AI&#8217;s impact on work to personal debates about Uber rides and dinner routines post-COVID. It&#8217;s all about what we give up for the sake of ease: our health, our humanity, our connections. We even tackle the tension between convenience and meaningful interactions, with some spicy comments from our friend Dale adding flavor to the mix. So tune in, leave your thoughts, and let&#8217;s navigate this ever-changing world of convenience together. </p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/subscribe?"><span>Subscribe now</span></a></p><p>00:00 Introduction and Recap</p><p>01:00 Reading of the Day: The Cost of Convenience</p><p>01:40 AI and Convenience: A Double-Edged Sword</p><p>03:15 Personal Anecdotes on Convenience</p><p>07:39 The Impact of COVID on Social Connections</p><p>12:50 Final Thoughts and Viewer Interaction</p>]]></content:encoded></item><item><title><![CDATA["Because I Said So" - Simple Leadership, Real Trust]]></title><description><![CDATA[Saying &#8220;Because I said so&#8221; is fast, but trust is better. Real leaders invite people to help and understand.]]></description><link>https://www.sethsaidwhat.com/p/because-i-said-so-simple-leadership</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/because-i-said-so-simple-leadership</guid><dc:creator><![CDATA[Daniel Hall]]></dc:creator><pubDate>Tue, 30 Sep 2025 20:02:13 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/174959775/36f500ba3b0549779114f2f1cf1f372b.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<h2>The spark</h2><p><a href="https://seths.blog/2025/09/because-i-said-so/">In today&#8217;s blog, Seth says</a> bosses can force people to obey. But great leaders explain the <em>why</em> and build trust. That helps everyone work toward the same goal.</p><div><hr></div><h2>Buckle Up! (Holly-on-the-Go Road&#8209;Trip Edition!)</h2><p>We met Holly&#8217;s friend, <a href="https://www.themarykathryn.com/">Mary Kathryn (MK)</a>, on a drive in Texas. She wrote a book called <strong>My Dark Garden</strong>. She lost much of her sight and life got very hard, but she keeps going with hope and courage. We loved her story.</p><p>MK makes her book easy to use: big letters, an audio version with places to breathe, little sound baths, and journaling prompts. She also teaches others how to make spaces easier for people who can&#8217;t see well. This is care you can feel.</p><p>MK also started <strong>Name Your Cane</strong>. It&#8217;s a friendly group where people share their stories and even give their white canes fun names. It helps people feel seen, brave, and not alone. That&#8217;s what real community looks like.</p><div><hr></div><h2>What Seth&#8217;s post means for us</h2><p>&#8220;Because I said so&#8221; might work for a minute. But it doesn&#8217;t build trust. Trust grows when we explain the reason, invite people in, and walk toward the goal together. That works at work <em>and</em> at home with our kids.</p><div><hr></div><h2>A simple playbook for leaders</h2><ul><li><p>Say your name and the goal in plain words.</p></li><li><p>Share the <em>why</em> before the <em>what</em>.</p></li><li><p>Ask for ideas and listen.</p></li><li><p>Choose people over rigid rules.</p></li><li><p>Use gentle structure (like riverbanks) so the team can flow.</p></li></ul><div><hr></div><h2>Try this this week</h2><ul><li><p>Replace one &#8220;because I said so&#8221; with &#8220;here&#8217;s why it matters.&#8221;</p></li><li><p>Ask one teammate or child, &#8220;What do you think?&#8221; and use their idea.</p></li><li><p>Write one short note: &#8220;We learned ___, so we changed ___.&#8221;</p></li></ul><div><hr></div><h2>Why it matters</h2><p>Rules can control people. Trust grows people. When we choose trust, we build kinder teams, stronger families, and better work. Everyone wins.</p><div><hr></div><h2>Your turn</h2><p>Where have you heard &#8220;because I said so&#8221; - at work or at home? How could trust and a clear <em>why</em> make it better? Tell us your story so we can learn together.</p>]]></content:encoded></item><item><title><![CDATA[Navigating Brand Promises and Customer Perceptions...Lessons from the Air]]></title><description><![CDATA[Personal anecdotes about how different airline brands fulfill or fail their brand promises and what that means for your business.]]></description><link>https://www.sethsaidwhat.com/p/navigating-brand-promises-and-customer</link><guid isPermaLink="false">https://www.sethsaidwhat.com/p/navigating-brand-promises-and-customer</guid><dc:creator><![CDATA[Holly Tate]]></dc:creator><pubDate>Mon, 29 Sep 2025 21:32:33 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/174876021/abff41a25383f7a0780f001477974c97.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>In this episode, we dive into <a href="https://seths.blog/2025/09/acceleration-is-felt-velocity-is-ignored/">Seth Godin&#8217;s concept</a> that &#8216;acceleration is felt, while velocity is ignored&#8217; by using the context of airplane travel and brand experiences. We kick off with a fun analogy about the unnoticed speed of airplanes and how we only feel the change when there&#8217;s turbulence. Then we steer into my (Holly&#8217;s) personal tales of loyalty to Southwest, disdain for United, and a newfound appreciation for Delta Airlines. </p><p>We also touch on the importance of brands living up to their promises and how that affects customer loyalty. If Starbucks&#8217; &#8216;Perfect Cup every time&#8217; poster could talk, it would have some words! Plus, a shoutout to our tribe for sharing experiences with brands they&#8217;ve noticed changing&#8212;bring on the snipe-hunting stories!</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sethsaidwhat.com/p/navigating-brand-promises-and-customer/comments&quot;,&quot;text&quot;:&quot;Leave a comment&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sethsaidwhat.com/p/navigating-brand-promises-and-customer/comments"><span>Leave a comment</span></a></p><p>00:00 Introduction and Greetings</p><p>00:14 Understanding Acceleration and Velocity</p><p>00:45 Personal Airplane Experiences</p><p>03:23 Brand Loyalty and Airline Experiences</p><p>06:46 The Importance of Brand Promises</p><p>10:54 Concluding Thoughts and Audience Engagement</p>]]></content:encoded></item></channel></rss>