Hello friends! After missing our first episode yesterday (for good reason—sick kids!), we’re back with a short but thought-provoking Seth Godin blog: “Mirrors and Hats.”
In this episode, we talk about why no one buys a hat without a mirror and what that says about identity, how the children’s book I Want My Hat Back connects to the idea of self-recognition, and the reminder that people don’t buy products—they buy better versions of themselves. We even pull in a Mario power-up analogy that brings the point home. Along the way, we reflect on the tension between aspiration, judgment, and authenticity in the choices we make.
It’s a quick read, but a rich reminder to understand not just what people buy, but why.
00:00 Introduction and Warm Welcome
00:35 Why We Missed Yesterday’s Episode (Family First)
02:10 Seth’s Blog: “Mirrors and Hats”
03:05 Children’s Book Connection – I Want My Hat Back
05:00 Identity, Self-Recognition, and Aspiration
06:12 “People Don’t Buy Products, They Buy Better Versions of Themselves”
08:15 Mario Power-Ups and the Mirror Analogy
09:22 Choosing What We Do—and Don’t—Want to See
11:05 Closing Thoughts and Takeaways
